How colleges use, misuse social media to reach students –

It was a joyous day for Lucie Fink when she received her acceptance letter from Johns Hopkins University.

Like most prospective students, she wanted to know exactly what she was getting into before she made her decision between schools. The shiny pamphlets were all fine, but Fink really needed to hear more about the school from the students.

So she went to the Web to get her answers. There she came across student-produced videos and blog entries, along with posts in a Facebook group for accepted students.



via How colleges use, misuse social media to reach students –


About CollabDude

I am a collaboration specialist, blogger, twitterer working for IBM. My main responsibilities are to evangelize social business and it's benefits for fostering innovation, building efficiencies in your processes, promoting knowledge transfers and collaboration within your enterprise, your partners, and your customers. Okay, that was a bit over the top, so to net this out, just think of socializing inside and outside of your organization using IBM Collaboration Solutions. Definitely a people person. Much of his spare time is spent trying to get a balanced life. Taking the time away from work and just enjoy life. Keeping my mind and body fit by working out. Spending time with family and friends. Eating a balance diet..yada yada yada...
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