IBM Viewpoints – March 6, 2012

Capturing the Small and Midsize Business Opportunity
Small and midsize businesses (SMBs) are an underestimated economic force. Employing more than 90% of the worldwide workforce and comprising most of the global GDP, they’re the engines of growth in the global economy. SMBs are predicted to invest around $280 billion in IT and communications technology this year.

To capture the SMB business opportunity, IBM is helping companies make better use of analytics, mobility and cloud solutions to improve their decision-making and operate more efficiency. http://ibm.co/zaqHcK

IBM’s Viewpoint
Here’s how you can join the conversation about capturing the SMB market:

— Emerging markets such as Africa and India represent a significant SMB growth opportunity, as clients expand their operations and seek support as they embrace technologies previously available to large enterprises.

— SMBs want to capitalize on cloud computing through innovation, stronger customer relationships and faster time to market. IBM is working with more than 1,000 business partners on cloud projects and enabling them to integrate with the IBM SmartCloud. http://ibm.co/zOzX40

— IBM is providing tools and resources to help SMBs attract new customers, grow revenues and maintain profitability. For example, they’re looking to IBM and our business partners to automate business processes and develop the social media skills needed to build stronger client relationships.

What They’re Saying
— AllThingsD discusses why IBM is providing $1 billion in small business financing for cloud and analytics technology. http://bit.ly/pBZckC

— eWeek highlights how the Cherry Central Cooperative, a small Michigan-based agricultural cooperative, is using IBM analytics technology to ensure the safety of produce. http://bit.ly/AxzSfO

— ZDNet examines how LaVan & Neidenberg turned to IBM analytics software and Business Partner Zobrist Consulting to improve claims processing and grow revenue. http://zd.net/yJLUjl

Join the conversation on Twitter
#midmarketIBM

Advertisements

About CollabDude

I am a collaboration specialist, blogger, twitterer working for IBM. My main responsibilities are to evangelize social business and it's benefits for fostering innovation, building efficiencies in your processes, promoting knowledge transfers and collaboration within your enterprise, your partners, and your customers. Okay, that was a bit over the top, so to net this out, just think of socializing inside and outside of your organization using IBM Collaboration Solutions. Definitely a people person. Much of his spare time is spent trying to get a balanced life. Taking the time away from work and just enjoy life. Keeping my mind and body fit by working out. Spending time with family and friends. Eating a balance diet..yada yada yada...
This entry was posted in Uncategorized and tagged , , , . Bookmark the permalink.

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s